Political advertising is sometimes loose with the truth. Framing an argument by selectively using facts is a tried-and-true strategy of political campaigns. Given the stakes and the passions on [...]
A common misperception of the nonprofit world is that people who work in it are always hugely underpaid. The truth is more complex. Nonprofits compete with each other as well as for-profit [...]
For a 501(c)(4) social welfare nonprofit established to accomplish a specific goal or promote certain values, risk may feel like a secondary concern to accomplishing the team’s mission. But to a [...]
Donors to nonprofits will sometimes make informal requests for how their gifts will be used. Fundraising professionals always need to pay attention to these requests, even if they aren’t [...]
Churches have many reasons for hiring marketing firms. Building an online image, expanding the reach of the church’s message, reaching new congregants (and new potential sources of revenue) all [...]
Massive, devastating wildfires have become an unwelcome part of California autumns. And every Californian knows that the next big earthquake may be right around the corner. After another round of [...]
Keeping the lights on and the doors open at a church takes more than religious commitment. It also takes money. Building a lasting religious community requires giving careful thought to how a [...]
Endowment funds are a form of investment vehicle used by many types of nonprofit organization to provide for structure and long-term management of the organization’s financial assets. Run by [...]
Businesses and nonprofits in California have been scrambling to understand their obligations toward independent contractors since the state’s Supreme Court delivered its opinion in the Dynamex [...]
The extraordinary reach and targeted nature of online advertising makes it an attractive option for any organization that wants to promote its work. Social welfare organizations, also known as [...]